WFH
Can a common acronym inspire an entire business mobility campaign?We had this idea: ditch the "Work From Home" rut and go full "Work From Anywhere." Why limit yourself to the couch when you could be brainstorming at the zoo? Sage makes this brand of organized chaos possible, empowering businesses to operate seamlessly from anywhere.
To visually capture this escape from the ordinary, we envisioned a fly-on-the-wall perspective, catching those moments of working from the wild. Think clean, modern, minimalist visuals with typography that screams, "The future is here!”
Someone had to wrangle this idea into a real campaign. I took the core branding elements we already had and gave them a unique spin, creating something that felt both on-brand and totally fresh. And the images? Let's just say they perfectly capture the feeling of freedom and possibility that comes with working from anywhere.