PLAYBOOK
Can an interactive article help CIOs make the play?Inspired by Super Bowl-winning playbooks, we envisioned a website that would give CIOs the strategic edge—think less "IT support ticket" and more tactical mastery. A clean, grid-based layout symbolized the tactical approach to IT leadership, while bold typography and a striking color palette hammered home the idea of decisive, impactful strategy.
My role in this digital game plan? I was the head coach of this digital design team, calling the plays and designing the website with that sports playbook look in mind. I created a clean, modern layout and teamed up with the developers to turn this vision into a digital reality. It was a fun challenge to collaborate and create something truly special for the IT crowd.